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Services Marketing Courses

If you’re a creative communicator thinking about stepping into the world of marketing or refining your existing skills, we have a range of courses available.

If you have Marketing experience, you could already be eligible to receive a qualification without study, begin our RPL process and FIND OUT NOW

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Learn the tools of the trade and become a master marketer by understanding how to plan, execute and evaluate strategic marketing communications. Develop your ideal customer avatar and discover a range of targeting techniques to capture the imagination of your audience. Whether you’re promoting a product or selling a service, you’ll be able to convey its distinct value and build strong customer relationship management. You’ll discover how to read market trends and capitalise on future market demands. Learn the lifetime value of a customer, distinguish your unique value proposition and isolate specific demographics for effective messaging.

After completing any of these courses, you can use integrated marketing communications (IMC) in the process of creating valuable brands and winning your consumers.

There are many skills required for today’s marketing professionals including how to: engage with your customers, shape market offerings, build strong brands, deliver value and create long-term growth. You will be familiar with all these after completing our courses.

From local to international markets, develop and understand the fundamental principles of effective communication and how to apply it to your specific organisation.

BSB50620 Diploma of Marketing and Communication

BSB50620 Diploma of Marketing and Communication

RPL - $1200

Study online - $2512.50

BSB40820 Certificate IV in Marketing and Communication

BSB40820 Certificate IV in Marketing and Communication

RPL - $937.50

Study online - $1875

Frequently asked Services Marketing Courses questions

Why study marketing and communications?

Have you ever wondered what is behind the scenes of your favourite ads? Why do people buy some brands over others? Or why people are willing to pay thousands for a product that only costs hundreds to make? These questions can all be answered by looking at the exciting world of marketing. Marketing isn’t just about selling things, it’s about being able to communicate your message to a target audience well enough to cut through the noise and capture people’s attention, a great skill to have regardless of your career!

What marketing and communications courses are on offer?

We’re here to help you get started or take your career further. Whether it’s the basics, like our Certificate IV course that will teach all of those essential skills for starting up in business, or more advanced courses such as Diploma Level Qualifications which provide specialist knowledge and techniques needed by marketing professionals working at higher levels within an organisation – 3CIR has what you need!

Our Marketing Courses:

Advanced Diploma of Marketing and Communication BSB60520

Diploma of Marketing and Communication BSB50620
Certificate IV in Marketing and Communication BSB40820

What will I learn in a marketing and communications course?

Marketing is not only about what you say but also how you say it.  This course will teach you the importance of traditional and digital marketing tools from social media platforms to billboards. You’ll understand consumer behaviour patterns that influence purchase decisions and help you achieve your marketing goals.  Develop skills like search engine optimisation to be top of google or create market personas to personalise you’re messaging. There is plenty of professional knowledge to learn!

If you are already a communications guru with a wealth of Marketing experience, consider having your knowledge converted into a qualification through Recognition of Prior Learning, find out more about our FREE RPL assessment.

What types of jobs can I do in marketing and communications?

Marketing is a great way to get your foot in the door and work for your preferred organisation. There are many different types of jobs in the industry that can involve doing everything from writing ads or creating videos all the way up to managing an entire company’s public relations strategy! Some job titles include Brand specialist/Marketing Manager, Campaign Director & Coordinator while others might have more specialised skill sets such as being skilled solely in digital media management. Broad or specific, the knowledge you’ll gain through our courses can help you advance in your marketing career.

How do I start my career in marketing and communications?

With the world changing at a rapid pace, you need to be versatile and able to adapt. Our Certificate IV in Marketing & Communications will teach essential skills that are relevant for industry and build the foundation of knowledge you need to stay relevant in the industry. Enrol today or contact us to find out more.

What’s happening in the marketing and communications industry?

Marketing has never been more dynamic than it is now with data sharing and social media increasing connectivity. Marketers can reach potential customers through online platforms like Facebook or Twitter, but they must know how their target audience consumes content if they want success in today’s marketplace – which means capturing all the relevant information about them. With sophisticated analytics tools available on most devices’ businesses are able to track down exactly who’s viewing certain websites so that targeted ads will be more effective!

If you’re a creative communicator thinking about stepping into the world of marketing or refining your existing skills, we have a range of courses available.

If you have Marketing experience, you could already be eligible to receive a qualification without study, begin our RPL process and FIND OUT NOW

» Show More

Learn the tools of the trade and become a master marketer by understanding how to plan, execute and evaluate strategic marketing communications. Develop your ideal customer avatar and discover a range of targeting techniques to capture the imagination of your audience. Whether you’re promoting a product or selling a service, you’ll be able to convey its distinct value and build strong customer relationship management. You’ll discover how to read market trends and capitalise on future market demands. Learn the lifetime value of a customer, distinguish your unique value proposition and isolate specific demographics for effective messaging.

After completing any of these courses, you can use integrated marketing communications (IMC) in the process of creating valuable brands and winning your consumers.

There are many skills required for today’s marketing professionals including how to: engage with your customers, shape market offerings, build strong brands, deliver value and create long-term growth. You will be familiar with all these after completing our courses.

From local to international markets, develop and understand the fundamental principles of effective communication and how to apply it to your specific organisation.

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